Recently, Kaiann Drance, Apple’s vice president of iPhone product marketing, said in an interview with the media that the iPhone is the most popular camera in the world, and even the only camera in many people’s hands. For ordinary users, Apple hopes to have a way to quickly start the camera to take photos or videos so as not to miss any wonderful moments. For professional users, Apple has opened the API of the camera button to third-party developers, such as photography apps like Blackmagic, which can use this button to achieve more complex functions.
Kaiann Drance
This year’s iPhone series are all equipped with custom action keys, and a large number of users will set it as the entrance to the camera. Now, users can free up the action key and bind it to other applications, such as WeChat, etc. In addition, in iOS 18, below the lock screen interface, there used to be a camera and flashlight, but now you can also change the camera to other applications you need.
Media Interviews
The iPhone already has a very mature camera UI, so why does Apple still need a camera control button? In this regard, Apple executives explained that some users prefer the feeling of using a secondary menu to control. Of course, if users like to tap the screen, Apple has not removed the UI control on the screen. Apple hopes that more users can control the camera in the way they like, so Apple has also added the option of customizing the button force and double-click speed to make the button more universal.
