Japanese media: Sony may not launch a new Xperia 5 VI model this year

Sony officially released the Xperia 1 VI and Xperia 10 VI on May 15 this year, but fans who were looking forward to the small-screen flagship Xperia 5 VI may be disappointed. According to the latest news, Sony may have canceled the release of a new phone in this series.

Japanese media: Sony may not launch a new Xperia 5 VI model this year

According to Japanese media reports, Sony recently revealed at a press conference that it will not launch a new Xperia 5 series model. At this press conference, two general managers of Sony attended and confirmed the decision. The news pointed out that Sony plans to continue selling last year’s Xperia 5 V and will no longer launch the new Xperia 5 VI. This decision not only applies to the Japanese domestic market, but will also affect the sales strategy in the global market.

Japanese media: Sony may not launch a new Xperia 5 VI model this year

It is reported that the reason for this decision is the change in consumer purchasing habits. Sony has observed that more and more Xperia 5 V users choose to upgrade to the higher-end Xperia 1 VI model, while the upgrade situation of the previous generation Xperia 1 V is not ideal. This trend prompted Sony to re-evaluate the market demand for the Xperia 5 series and finally decided to suspend the launch of new phones.

Japanese media: Sony may not launch a new Xperia 5 VI model this year

Although Sony’s marketing strategy for 2025 has not yet been announced, there is still a possibility that the Xperia 5 series will return to the market. In the future, this series may be adjusted to better meet market demand. However, any details about the future plans of the Xperia 5 series are currently only in Sony’s internal discussions and have not been made public.

This news is undoubtedly a big blow to users who are looking forward to the Xperia 5 VI, especially in the context of the gradual simplification of Sony’s mobile phone product line, the lack of a small-screen flagship makes some consumers feel regretful. For those who like compact flagship phones, they may only be able to continue to choose the Xperia 5 V launched last year or upgrade to the larger-screen Xperia 1 VI.

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